Jim Stinnett, Realtor®email newsletters build trust and top-of-mind awareness

Fuelhaus designed the personal brand for Jim Stinnett's Real Estate business and applied it to all of his marketing materials. Homefront is the newsletter that he sends to current and prospective clientel. It demonstrates how a personal brand should be a focused communication of the unique and memorable qualities that make people want to do business with you.

• For Jim, we narrowed it down to several things:
• • He's a professional with 20+ years experience and Prudential representation (who he is/ his credentials).
• • Jim's focused on residential homes, in the southern California region (what he does).
• • Jim provides personal, caring experience for his clients (how he does it).
• • Jim is a fun-loving Tommy Bahama–clad kind of guy...it's the only thing in his closet (why he's different!